As I was almost done writing Why Most Writers Give Up Before They Even Start? (If You Have Been Procrastinating, Read This.) this idea of setting the right intention before you even start writing struck me.
So I attended a web training this morning—on the day I wrote this (for anyone who is reading this after the day I wrote this so I don’t mislead anybody)—and it really inspired me. (Thanks Joanne!)
Even though it was a training for my global e-commerce business, I realized it applies to writing as well. Am not going to go into detail what that training was all about because it’s not the intention of this post.
The intention of this post, is to help you start writing with the right intention.
What’s an intention?
What you intend or plan to do; your aim.
(Oxford Advanced Learner’s Dictionary)
Well, according to Thesaurus.com, one of its synonyms is motive.
See what I am getting at?
A reason for doing something.
Let’s put it simply, why are you doing this?
Why are you even writing?
To give you an idea of what an intention is, let’s look at why The Write Motive is named the way it is.
When I started The Write Motive in 2014, I wanted to provide copywriting services to businesses. But why was it named The Write Motive?
I wanted businesses to know and understand the reason behind the copy they’ve engaged me to work on. Why are we doing this? Who are we writing this for? What’s their plan with the content? What’s it for?
In short, what’s their intention?
Then of course things changed and The Write Motive is now more focused on helping aspiring writers and bloggers-to-be.
My target audience may have changed, but the intention remains the same, to help you know and understand the importance of setting the right intention when it comes to writing.
Of course with intentions, there are goals – the HOW.
So for The Write Motive, my intention is to help you become the writer you’ve always dreamt of, and to develop online profit-making skill sets.
In the short term, I do that by
- Providing you useful information about writing in general. It could be blogging, content creation, eBooks, email marketing or turning your passion for writing into profits.
- Sharing with you this idea of planting mental seeds to overcome challenges
But in the longer term, I plan to also offer you
- Free/paid online courses, masterclasses & workshops
- A huge resource library with free and paid tools and materials you can always refer to
- Free & Paid ebooks
- A paid business program
As you can see, it’s very clear with what I intend to do with The Write Motive and how I plan to make it happen.
So I have my why and my roadmap, and I gladly share this with you.
Setting The Right Intention Before You Start Writing
If it helps, let’s put this a simple checklist.
- Intention: Why am I writing this post?
- Answer: To help my target audience achieve (fill in the blank).
- Who is the FOCUS?
- Answer: Forget it, it’s not you. The moment you take the focus off yourself, you stop worrying about how others will think or say about you. Folks who’ve read
- Are you seeing this? Think about who’s your target audience – something you should do way before you set up your blog, or start on your writing project.
- What is the VALUE I bring?
- Answer: This is the time you can focus on what value you can offer, and you’re not allowed to say you have nothing to bring to the table. Even the idea that you think you have no value to bring is a direction you can look into, about uncovering the value any person, regardless of their age, gender, background whatever not, can bring to the table.
- Be honest & authentic in your writing
- Answer: Readers can sniff out B.S. so be real. Be human. Allow people to feel what you go through. Be willing to be vulnerable.
- At the end of the post, or your work, what do you want to leave your reader with?
- Answer: It could be useful and practical advice that they can apply to solve their problems. It could be a feeling; encouragement, motivation, hope, support. For sure, you want to add something positive to their lives, leaving them in a better position than they were in before they started reading your work.
Now, it’s your turn.
If you’re having difficulties setting intention, let’s do it this way.
Work with someone!
Yeah! It’s the best way to get you started and achieve what you set out to do.
Here at The Write Motive, we believe in having a buddy system.
Once again, before you meet your friend who also have troubles setting intention in what they want to do. Again, it doesn’t have to be writing, it could be that your friend is having issues getting started with design, and they don’t know why they are doing it and aha! You can teach them how to set the right intention.
- Set an intention: I want to know how to set my intentions for my writing project (or anything else).
- Find someone who wants the same thing & make a plan to help that person know how to set his/her intention for his/her project.
- Do it:
- Meet this person at least 1 hour a week, for at least 6 months. Be committed to set your intention for what you want to do, be committed to help this person too!
- Meet somewhere neutral, not at each other’s homes preferably or you will get too comfortable and get distracted.
- Share with each other what you guys plan to do with your projects, go through this post together and the checklist together.
- Discuss your plans to help each other set your intentions
- Talk about timelines so that every next meeting could be a review of what each other has done for your intention setting by going through the checklist.
- Encourage, support and motivate each other!
- Set an agenda for the next meeting; make every meeting count!
Question: does it have to be 6 months? It’s too long for setting an intention.
Well, it really depends on you and your buddy. If you both of you manage to set your intentions clearly before 6 months, sure!
6 months is just a rough timeline to cater for anyone who might have severe difficulties trying to set their intentions clearly and strong enough to achieve their goals!
When you meet your buddy, focus on THEM.
In fact, this can be also as part of the previous exercise in Why Most Writers Give Up Before They Even Start? (If You Have Been Procrastinating, Read This.), where this can be a few of the meeting agendas.
Now it’s your turn!
If you still have difficulty getting started, well… you might want to learn about This OTHER Thing Why You Might Have Trouble Getting Started.