You know, when I first started copywriting in 2010, I was hungry.
Hungry for knowledge, eager to pick up some kick-ass copywriting skills!
BUT.
I had no clue where to get started.
Searching for copywriting blogs online was an option but soon I discovered they were mostly trying to sell me something.
So, what next?
Where can I learn about copywriting or simply learn how to improve my writing skills?
Fret not, you don't have to go through what I went through. I read so many books, there were gems and those that I personally find an utter waste of my time, until I lost count. But there are those that stayed on the top of my mind even till now.
I googled so many permutations of keywords that I never knew would have brought me to useful websites and blogs.
Today you'll get your answer in 1 blog post instead of scouring the web and combing shelves in libraries.
The Top 3 Books
On Writing: A Memoir of the Craft by Stephen King
This is one book that kept my dream as a writer alive. Not so much as book that teaches you copywriting, but one that fuels your passion to write.
Writing That Works: How to Communicate Effectively in Business by Kenneth Roman
I call this book my copywriting handbook. When I first ventured out 7 years ago, this book helped me grow as a copywriter. It strips away all the unnecessary bullshit so that you get to the point -- effective communication through writing at its best.
Copywriting? This one's in the bag.
Persuasive Writing: How to Harness the Power of Words by Peter Frederick
This book left a huge impression on me. Never have I read a non-fiction book that is so compelling that I finish it in 1 sitting. (After all it's called persuasive writing, right?)
Why I recommend this book is because it gave me a clear step-by-step idea of how to harness the power of words. Especially if you're depending on your words to get paid.
Persuasive copywriting? You gotta read this one.
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