You know, when I first started copywriting in 2010, I was hungry.
Hungry for knowledge, eager to pick up some kick-ass copywriting skills!
I had no clue where to get started.
Searching for copywriting blogs online was an option but soon I discovered they were mostly trying to sell me something.
So, what next?
Where can I learn about copywriting or simply learn how to improve my writing skills?
Fret not, you don't have to go through what I went through. I read so many books, there were gems and those that I personally find an utter waste of my time, until I lost count. But there are those that stayed on the top of my mind even till now.
I googled so many permutations of keywords that I never knew would have brought me to useful websites and blogs.
Today you'll get your answer in 1 blog post instead of scouring the web and combing shelves in libraries.
The Top 3 Books
On Writing: A Memoir of the Craft by Stephen King
This is one book that kept my dream as a writer alive. Not so much as book that teaches you copywriting, but one that fuels your passion to write.
Writing That Works: How to Communicate Effectively in Business by Kenneth Roman
I call this book my copywriting handbook. When I first ventured out 7 years ago, this book helped me grow as a copywriter. It strips away all the unnecessary bullshit so that you get to the point -- effective communication through writing at its best.
Copywriting? This one's in the bag.
Persuasive Writing: How to Harness the Power of Words by Peter Frederick
This book left a huge impression on me. Never have I read a non-fiction book that is so compelling that I finish it in 1 sitting. (After all it's called persuasive writing, right?)
Why I recommend this book is because it gave me a clear step-by-step idea of how to harness the power of words. Especially if you're depending on your words to get paid.
Persuasive copywriting? You gotta read this one.
Copyblogger offers from free content and advice in their blog and in your inbox when you sign up for their mailing list to exclusive paid content.
In fact, get their free ebook, Copywriting 101 – How to Craft Compelling Copy when you sign up for their free membership.
Most people would think that I am absolutely crazy to be sharing this with you. Hell, why not? I know the pains and even desperation of starting out as a newbie copywriter and with no one to turn to. And no way am I going to put you through that because I know exactly how it feels.
Go ahead and get your copy of that free ebook!
I am a fan of HubSpot since 2 years ago. Not their customer nor affiliate, but just their fan because they are amazing at giving value through their blog and emails.
HubSpot is a global leader in inbound marketing and they truly walk their talk.
Right off the bat, 2 blog posts you should totally check out for copywriting:
- What Makes Good Copywriting? 6 Characteristics of Top-Notch Copy
- Copywriting 101: The Principles of Irresistible Content
Haha! Instead of compiling 75 resources for you, I found one that did the job already. You would see that Copyblogger is in the list, but of the 75, I particularly like Grammar Girl too!
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